Using WhatsApp to sell your product

WhatsApp is the most widely used direct messaging app in the world; about 1.3 billion people use it to communicate daily with friends and family, spending more time chatting than they do on their Facebook or Instagram profiles.

For this reason, despite WhatsApp was not born as a marketing tool, companies can use this channel to sell their products and/or services. So let’s understand how and what you can do with it.

Using WhatsApp is beyond just posting on your status telling your friends"come and buy come and buy". Let me show you ways in which you can use WhatsApp to increase your sales.

Step 1 – Download the WhatsApp Business application
WhatsApp Business can be downloaded for free from the Play Store and was born to help companies create a business profile on the app. Its functionality and user interface are very similar to the traditional app version. The importance of this is to help you be an edge ahead of your competitors since you are keen on your business then WhatsApp business is the right one.
Step 2 – Create a Business page

Once you have downloaded and installed the app on your smartphone, you will have to create your business profile: it is important to note that you can’t use the same phone number you already use for WhatsApp, and you will need to buy a new one that will be dedicated specifically to your business.
Step 3 – Set opening times, welcome messages, and business description

This settings section is one of the main differences that you will notice from the traditional app. From here you can set up:

1) your business’ opening hours
2) a welcome message that will be sent once the customer’s first message is received
3) a message of absence, sent when you are contacted outside opening hours
4) quick answers that will allow you to rapidly answer your users’ frequently asked questions

Step 4 – Download WhatsApp Web or create an account on Callbell

In this phase, you’ll have to decide which tool to use to manage your chats.

If you are just starting, you expect a low volume of messages, and you are alone in managing the chats, then you can choose WhatsApp Web, the desktop interface that allows you to respond to chats from your PC. If instead, you want to distribute the chats to more users and manage your Business page in a more structured way, we suggest you try Callbell for free.

Step 5 – Advertise both online and offline your business’ presence on WhatsApp
At this point, you will have to make sure clients find you. In fact, on WhatsApp you can’t be searched by name or location; you will have to provide your phone number to your customers to allow them to contact you.

Step 6 – Manage incoming chats and start selling
Once you have followed these steps, you can finally start chatting with your users and selling your products and services. 

If you need help in creating a callbelll for your business, kindly reach out to us, we are keen to help grow your brand.Click here



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